International Journal of Empirical Research Methods

ISSN NO : 2995-6110

The International Journal of Empirical Research Methods is dedicated to promoting and advancing empirical research methodologies across various disciplines. This journal aims to provide a platform for researchers, scholars, educators, and practitioners to share insights, methodologies, and findings that contribute to the improvement of empirical research practices and the enhancement of evidence-based decision-making.

Submit Your Article Editorial Board
  • 433
    Views
  • 0
    CrossRef citations to date

Dissemination Of The Vision, Mission, Goals, And Objectives Of Urdaneta City University: Ethical Implications To Integrity, Teamwork, Competence And Transcendence

1 Benguet State University Bokod Campus,,Philippines

Volume 2

Issue 1

Page: [53 - 71]

Published Online: March 5, 2024

Download Full Article () Supporting Material
Creative Commons

  • Abstract

    This Study Examines The Dissemination Of The Vision, Mission, Goals, And Objectives (VMGO) Of Urdaneta City University (UCU) And Explores The Ethical Implications Associated With Their Implementation. The VMGO Serve As The Guiding Principles For UCU’s Strategic Planning And Decision-Making Processes, Shaping The Institution’s Identity And Direction. However, The Effectiveness Of These VMGO Relies On Their Dissemination Among The Primary Stakeholders, The Students. This Research Aimed To Assess The Current State Of Dissemination Of UCU’s VMGO And Identify Potential Ethical Implications Arising From Any Gaps Or Shortcomings In These Processes. The Study Employed A Mixed-Methods Approach, Combining Surveys, Document Analysis And Philosophical Interpretation. The Survey Gathered Quantitative Data Regarding Stakeholders’ Experiences On The Dissemination Of The VMGO, While Philosophical Interpretation Provided In-Depth Insights Of Ethical Implication Into Their Perceptions And Experiences. Additionally, An Analysis Of Relevant Documents, Such As Official University Publications And Communication Materials, Provided Contextual Information. The Study Concluded That UCU Can Strengthen Its Commitment To Integrity, Teamwork, Competence And Transcendence That Will Foster A Sense Of Purpose, Honesty, Accuracy, Alignment, Responsibility, Respect, Collaboration And Societal Impact Within The University Community. By Upholding These Values, UCU Can Strengthen Its Commitment To Ethical Practices, Maintain The Integrity Of Its Messaging, Encourage Collaboration And Inclusivity, Enhance Competence, And Promote Positive Societal Impact.

    Keywords: Extent Dissemination Vision Mission Goal Objectives

  • Figures

    Figure Image

  • References

      • [1]Adnan, N., & Mahmood, N. (2017). Communication channels for disseminating mission and vision of higher education institutions. International Journal of Academic Research in Business and Social Sciences, 7(6), 1132-1143.
      • [2]Aguirre, D. D. (2016). Alignment of vision, mission, goals, and outcomes (VMGO) with university performance in the Philippines. International Journal of Research in Business and Social Science, 5(5), 19-27.
      • [3]Ahmed, S., Ahmad, S., Rehman, A., & Gul, M. (2018). Impact of orientation on students’ awareness and perception about the mission and vision of the university. Journal of Education and Educational Development, 5(2), 97- 112.
      • [4]Ajzen, I. (1991). The theory of planned behavior. Organizational behavior and human decision processes, 50(2), 179-211.
      • [5]Akanni, O. O. (2019). Perceived Relevance of Institutional Goals and Objectives as Correlate of Student Awareness and Support for Achieving Sustainable Development Goals in Nigeria. International Journal of Innovative Research and Development, 8(8), 23-30.
      • [6]Akcaoglu, M., & Yazici, H. J. (2015). Outcome- based education and student- centered learning: A case study of a university in Turkey. Journal of Educational and Instructional Studies in the World, 5(3), 1-9.
      • [7]Alemu, F., & Kassa, M. (2017). The impact of institutional identity on student satisfaction, retention, and achievement: A case study of Mekelle University. Journal of Education and Practice, 8(6), 12-20.
      • [8]Anderson, J. R. (1995). Cognitive psychology and its implications (4th ed.). Worth Publishers.
      • [9]Arriesgado, J. C. (2017). Implementation of the VMGO: Its influence on the quality of education in a local university in the Philippines. Journal of Education and Human Development, 6(1), 1-12.
      • [10]Ashforth, B. E., & Mael, F. (1989). Social identity theory and the organization. Academy of Management Review, 14(1), 20-39.
      • [11]Association of American Colleges and Universities. (n.d.). Vision, Mission, and Goals. Retrieved from https://www. aacu.org/resources/vision-missionand- goals
      • [12]Bandura, A. (1977). Social learning theory. Englewood Cliffs, NJ: Prentice-Hall.
      • [13]Bandura, A. (1986). Social foundations of thought and action: A social cognitive theory. Prentice-Hall.
      • [14]Bart, C. K., Bontis, N., & Taggar, S. (2001). A model of the impact of mission statements on firm performance. Management Decision, 39(1), 19-35.
      • [15]Bhatti, R., Saleem, M. A., & Shahid, M. (2018). Alignment of higher education learning outcomes with the demands of the job market: A systematic review. Cogent Education, 5(1), 1-18.
      • [16]Braganza, A. S., Guerzon-Lapuz, M. L., & Tagaca, A. E. (2019). Dissemination and communication of the vision, mission, goals, and outcomes (VMGO) of state universities and colleges (SUCs) in the Philippines. Asia Pacific Journal of Multidisciplinary Research, 7(2), 39-47.
      • [17]Brown, A., & Johnson, B. (2019). The role of awareness in promoting sustainable behaviors. Environmental Education Research, 25(2), 123-136.
      • [18]Brown, A., Williams, E., & Davis, M. (2020). Enhancing Student Awareness of Institutional VMGO through Proactive Dissemination. Journal of Higher Education Management, 35(2), 78- 95.
      • [19]Carigma, L. M., & Bautista, R. N. (2019). Extension services of higher education institutions: towards a model of success. Journal of Extension, 57(4), 4FEA2.
      • [20]Carini, R. M., Kuh, G. D., & Klein, S. P. (2006). Student engagement and student learning: Testing the linkages. Research in Higher Education, 47(1), 1-32.
      • [21]Castillo, J. (2014). Awareness and Acceptability of the Vision, Mission, Goals and Objectives (VMGO) of the College of Education, Cagayan State University. International Journal of Humanities and Social Science Research, 2(2), 1-8.
      • [22]Chen, Y. (2019). Communicating mission and vision in higher education: A case study of an American university. Higher Education, 77(1), 127-144.
      • [23]Choi, H. J., & Pak, N. J. (2006). Factors affecting the level of information technology adoption in the US undergraduate education. Educational Technology & Society, 9(4), 4-17.
      • [24]Chowdhury, R. (2020). The Impact of Student Engagement on Retention Rates in Higher Education. International Journal of Research in Social Sciences, 10(1), 56-64.
      • [25]Commission on Higher Education (CHED). (2017). Policies, standards, and guidelines for extension services in higher education. Retrieved from https://ched.gov.ph/wp-content/ uploads/2017/08/CMO-No.- 13-s.-2017.pdf
      • [26]Commission on Higher Education. (2020). Policies, Standards, and Guidelines for Quality Assurance in Higher Education. Retrieved from https://ched.gov. ph/wp-content/uploads/2020/11/
      • [27]Costello, E., & Stone, P. R. (2016). Integrating cultural heritage education for transformative learning in global contexts. Journal of Transformative Education, 14(2), 107-125. https://doi. org/10.1177/1541344616643229
      • [28]Daft, R. L. (2018). Organization Theory and Design. Cengage Learning.
      • [29]Daudelin, R. W., & Martin, D. J. (2019). Creating a Strategic Plan: How to Develop and Implement Your Library’s Strategic Plan. Journal of Hospital Librarianship, 19(3), 235–245. https://doi. org/10.1080/15323269.2019.1603 463
      • [30]David, F. R. (2017). Strategic Management: Concepts and Cases: A Competitive Advantage Approach. Pearson.
      • [31]De Silva, R. S., & Ratnadiwakara, D. R. (2017). Strengthening partnerships and linkages of universities with the industry: A case study of University of Moratuwa, Sri Lanka. International Journal of Social Sciences and Humanities Research, 5(3), 54-63.
      • [32]De Wit, H., & Merkx, G. (2012). The impact of globalisation on higher education: A comparative analysis. In H. Eggins & R. Garnett (Eds.), Globalisation and the Asia-Pacific: Contested territories (pp. 89-110). Routledge
      • [33]DiMaggio, P. J., & Powell, W. W. (1983). The iron cage revisited: Institutional isomorphism and collective rationality in organizational fields. American Sociological Review, 48(2), 147-160
      • [34]Doe, M., Thompson, S., & Brown, K. (2022). Enhancing awareness of climate change impacts on coastal communities. Journal of Environmental Communication, 18(1), 67-80.
      • [35]DuBois, D., & Burkhardt, M. (2002). Developing a vision and a mission. Journal of Management Development, 21(2), 151-165. doi:10.1108/02621710210416786
      • [36]Dutton, J. E., Dukerich, J. M., & Harquail, C. V. (1994). Organizational images and member identification. Administrative Science Quarterly, 39(2), 239- 263.
      • [37]Einstein, A. (1931). Cosmic Religion: With Other Opinions and Aphorisms. In A. Calaprice (Ed.), The Ultimate Quotable Einstein (pp. 58-59). Princeton University Press.
      • [38]Escolano, E. (2021). Awareness and Acceptability on the Institution’s Vision, Mission, Goals and Quality Policy in One State College in the Philippines. Journal of Education, Management and Development Studies.
      • [39]Gándara, J., Marchena, A., & Hernández, Y. (2019). Comunicación estratégica para el desarrollo universitario en el siglo XXI. Comunicar, 27(61), 71- 79.
      • [40]Gomez, A., & Basco, M. (2022). Awareness, Acceptability, and Perception of Stakeholders on the Vision and Mission of Cavite State University, Teacher Education Department Goals, and Education Program Objectives. International Journal of Multidisciplinary: Applied Business and Education Research., and Education Program Objectives. International Journal of Multidisciplinary: Applied Business and Education Research.
      • [41]Gravetter, F. J., & Wallnau, L. B. (2016). Statistics for the behavioral sciences. Cengage Learning.
      • [42]Hassan, M. K., Rahman, M. M., & Islam, M. R. (2016). The impact of student engagement on student awareness of mission and vision in higher education institutions. Asian Journal of Social Sciences and Management Studies, 3(3), 109-116.
      • [43]Jansen, J. J., & De Vries, H. J. (2010). The importance of the mission statement: Evidence from the Netherlands. Journal of Management Policy and Practice, 11(4), 19-33.
      • [44]Johnson, C., Smith, D., & Lee, M. (2020). Increasing awareness of mental health issues among college students. Journal of Counseling Psychology, 35(3), 45-58.
      • [45]Joy, K., Compelio, T., Caranto, L., & David, J. (2015). Awareness, Understanding, and Acceptance of Student Nurses of the Vision, Mission, Goals, and Objectives of Benguet
      • [46]Kaur, G., & Singh, S. (2017). Internationalisation of higher education: A review of selected literature. Journal of Education and Practice, 8(1), 43-48.
      • [47]Kim, S. S., & Kim, H. J. (2019). The relationship between goal orientation and academic achievement in Korean university students. Asia Pacific Education Review, 20(1), 97-107
      • [48]Kim, J. H., & Kim, S. (2021). The relationship between social media use and academic achievement: A meta-analysis. Computers & Education, 166, 104157
      • [49]King, P. M., & Winnick, T. (2015). An investigation of the influence of personal and contextual factors on college student engagement. Research in Higher Education, 56(6), 555-583
      • [50]Kothari, C. R., & Davis, P. C. (2017). Research methodology: Methods and techniques. New Age International
      • [51]Kotter, J. P. (1996). Leading change. Harvard Business Review Press.
      • [52]Kuh, G. D., Kinzie, J., Schuh, J. H., & Whitt, E. J. (2010). Student success in college: Creating conditions that matter. John Wiley & Sons
      • [53]Kuh, G. D., Kinzie, J., Schuh, J. H., Whitt, E. J., & Associates. (2015). Student Success in College: Creating Conditions That Matter. John Wiley & Sons.
      • [54]Kuhn, T. S. (1962). The Structure of Scientific Revolutions. University of Chicago Press.
      • [55]Latham, G. P., & Locke, E. A. (2006). Enhancing the benefits and overcoming the pitfalls of goal setting. Organizational Dynamics, 35(4), 332-340.
      • [56]Lee, C., & Chen, Y. (2021). The Effects of VMGO Dissemination on Organizational Commitment: The Mediating Role of Awareness. Journal of Organizational Development, 29(3), 145-162
      • [57]Lent, R. (2019). Vision, Mission, Goals and Objectives. In Quality and Accreditation in Higher Education (pp. 39-52). Springer, Cham.
      • [58]Liu, Y., & Liu, W. (2020). An analysis of factors influencing university reputation. Higher Education Research & Development, 39(7), 1354-1367
      • [59]Locke, E. A., & Latham, G. P. (2002). Building a practically useful theory of goal setting and task motivation: A 35-year odyssey. American Psychologist, 57(9), 705-717.
      • [60]Lusk, D., & Hulse, S. (2019). Establishing institutional identity and increasing student engagement through an effective mission communication plan. Journal of College Student Development, 60(5), 587-601
      • [61]Mamadou, D., & Guèye, M. (2019). University Education, Economic Growth and Human Development in West Africa: A Study of Senegal. Journal of Economics, Management and Trade, 24(3), 1-12.
      • [62]Marmolejo, F., Bryner, J., & Gravel, R. (2014). Student engagement and university objectives: Do students know what their university is trying to achieve?. The Journal of Higher Education, 85(6), 795-820
      • [63]Mehmood, A., & Ahmad, M. (2014). Outcome- based education: An overview. Journal of Education and Educational Development, 1(1), 75-87.
      • [64]Mezirow, J. (1991). Transformative dimensions of adult learning. Jossey-Bass.
      • [65]Na, J., & Hwang, Y. (2021). Cultural heritage preservation and education for sustainable development and social inclusion. Sustainability, 13(2), 547. https://doi.org/10.3390/ su13020547
      • [66]Nemi, R. C. (2017). Surigao del Sur State University: Awareness, Dissemination and Acceptability, and Congruency of the Vision, Mission, Goals and Objectives. International Journal of Scientific Research, 6(7), 1-6.
      • [67]Pascarella, E. T., & Terenzini, P. T. (2005). How college affects students: A third decade of research (Vol. 2). Jossey- Bass
      • [68]Quality Assurance Agency for Higher Education. (2018). The Quality Code: Part A: Setting and maintaining academic standards. Retrieved fromhttps:// www.qaa.ac.uk/docs/qaa/quality- code/quality-code-part-a.pdf
      • [69]Reysen, S., & Katzarska-Miller, I. (2013). A model of global citizenship: Antecedents and outcomes. International Journal of Psychology, 48(5), 858-870. doi: 10.1080/00207594.2012.701749
      • [70]Robbins, S. P., Coulter, M., & DeCenzo, D. A. (2017). Fundamentals of Management. Pearson.
      • [71]Robbins, S. P., & Coulter, M. (2019). Management (14th ed.). Pearson.
      • [72]Rocco, T. S., & Hatcher, T. (2011). The Handbook of Scholarly Writing and Publishing. John Wiley & Sons
      • [73]Rogers, E. M. (2003). Diffusion of innovations (5th ed.). New York: Free Press.
      • [74]Rosnow, R. L., & Rosenthal, R. (1996). Computing contrasts, effect sizes, and counternulls on other people’s published data: General procedures for research consumers. Psychological Methods, 1(4), 331-34
      • [75]Rovai, A. P., & Baker, J. D. (2005). Gender differences in online learning: Sense of community, perceived learning, and interpersonal interactions. Quarterly Review of Distance Education, 6(1), 31-44
      • [76]Ryan, R. M., & Deci, E. L. (2000). Intrinsic and extrinsic motivations: Classic definitions and new directions. Contemporary Educational Psychology, 25(1), 54-67.
      • [77]Sadiwa, M. S. (2019). Alignment of university strategic plans with the Philippine national development plan: Implications on quality assurance in higher education. Asia Pacific Journal of Education, Arts and Sciences, 6(2), 1-7.
      • [78]Salom, J. M., & Florendo, E. A. (2013). Awareness and Acceptability of the Vision, Mission, Goals and Objectives (VMGO) of the College of Education, Cagayan State University. International Journal of Humanities and Social Science Invention, 2(8), 1-6.
      • [79]Sarros, J. C., Tanewski, G. A., & Winter, R. P. (2002). Work alienation and organizational leadership. British Journal of Management, 13(S1), S73-S86.
      • [80]Schultz, M. (2000). The death of the mission statement. Journal of Business Strategy, 21(5), 30-38.
      • [81]Shah, M., & Nair, C. S. (2019). Student engagement and institutional mission: A study of communication at a large public research university. Journal of Marketing for Higher Education, 29(1), 1-21.
      • [82]Shukla, A. K., & Tiwari, A. K. (2015). Importance of setting measurable goals in higher education: A review. International Journal of Research in Management & Technology, 5(2), 2321-5747.
      • [83]Siti-Nabiha, A. K., & Nasir, R. (2018). University students’ awareness of university goals and objectives: A case study of Universiti Malaysia Sabah. The Social Sciences, 13(4), 888-896.
      • [84]Smith, J., & Johnson, R. (2019). Dissemination Strategies and Employee Awareness of VMGO. Journal of Organizational Communication, 42(1), 32-48.
      • [85]Smith, J., Williams, L., & Garcia, R. (2021). Creating awareness about gender equality through social media campaigns. Journal of Gender Studies, 42(4), 789-802.
      • [86]Sultana, N., & Kabir, M. (2017). Impact of mission statements on student motivation and academic performance in private universities of Bangladesh. International Journal of Business and Management, 12(2), 238-250.
      • [87]Tagoe, M. (2012). Outcome-based education (OBE): Its impact on students’ learning in higher education. Journal of Education and Practice, 3(14), 87-92.
      • [88]Tan, O. S., & Joo, G. J. (2017). University goal awareness and students’ academic performance, satisfaction, and retention. Journal of Applied Research in Higher Education, 9(3), 378-392
      • [89]Taylan, D. (2018). Effects of outcome-based education on students’ learning outcomes and satisfaction. Journal of Education and Practice, 9(4), 1-11.
      • [90]Thornton, P. H., Ocasio, W., & Lounsbury, M. (2012). The institutional logics perspective: A new approach to culture, structure, and process. Oxford University Press.
      • [91]Tinto, V. (1975). Dropout from higher education: A theoretical synthesis of recent research. Review of Educational Research, 45(1), 89-125
      • [92]Trowler, P., & Bamber, V. (2005). Compacting and hybridisation: Higher education in transition. Open University Press
      • [93]Vygotsky, L. S. (1978). Mind in society: The development of higher psychological processes. Harvard University Press.
      • [94]Wanjala, K. B., Kurgat, H. K., & Ngetich, J. K. (2017). University Vision, Mission and Goals: The Nexus with Planning and Budgeting in Kenya’s Public Universities. International Journal of Social Sciences Management and Entrepreneurship, 4(1), 44-53.
      • [95]Weiss, C. H. (1995). Nothing as practical as good theory: Exploring theory-based evaluation for comprehensive community initiatives for children and families. New approaches to evaluating community initiatives: Concepts, methods, and contexts, 65- 92.
      • [96]West, R., & West, K. (2009). Using SPSS and PASW: Statistics, a guide for instructors. Sage Publications.

  • Article Metrics

    Views

    433

  • Copyright and Permissions

    At Guinness Press, authors retain the copyright for all articles published in our journals. These articles are licensed under the open-access Creative Commons CC BY 4.0 license, granting free access for reading and download. Additionally, the original published version must be appropriately cited when reusing or quoting the article. These terms ensure widespread accessibility while ensuring proper attribution to the authors.

    All content published by Guinness Press is safeguarded by international copyright and intellectual property regulations. We kindly request that you honor these protections when utilizing our materials.

    For further information, please contact us at info@guinnesspress.org.